Research Methods in Business Management by Dr. Ashok Goyal and Dr. Shweta Sharma is an English medium textbook for BBA (Bachelor of Business Administration) 6th Semester students. The whole book is written in English, the language BBA students study and write their university exams in. It is published by Thakur Publication Pvt. Ltd., Jaipur, in its Read To Lead series. The book is written for the Three/Four Year Undergraduate Programme of the University of Rajasthan (UOR), Jaipur, with the syllabus as per NEP 2020. Research methods teach students how to frame a business problem, collect and analyse data, and draw sound conclusions from it. These skills matter for final-year projects and for decision-making in any management role. A textbook written to the university's own syllabus lets students study exactly what their semester exam asks. It is prepared for BBA 6th Semester students of the University of Rajasthan, Jaipur and is also useful for other commerce and management students studying research methodology. Key Features: Written entirely in English (English medium) Research Methods in Business Management for BBA 6th Semester For the Three/Four Year Undergraduate Programme As per the NEP 2020 syllabus of the University of Rajasthan, Jaipur Read To Lead series, Thakur Publication Pvt. Ltd., Jaipur For BBA semester exam preparation By Dr. Ashok Goyal and Dr. Shweta Sharma यह पुस्तक "रिसर्च मेथड्स इन बिज़नेस मैनेजमेंट (Research Methods in Business Management)" डॉ. अशोक गोयल एवं डॉ. श्वेता शर्मा द्वारा लिखित है और ठाकुर पब्लिकेशन प्रा. लि., जयपुर द्वारा प्रकाशित है। यह पूर्णतः अंग्रेज़ी माध्यम (English medium) में है। यह राजस्थान विश्वविद्यालय, जयपुर के त्रिवर्षीय/चतुर्वर्षीय स्नातक कार्यक्रम (NEP 2020) के अनुसार BBA षष्ठम सेमेस्टर के विद्यार्थियों के लिए उपयोगी है।