Artificial Intelligence by Dr. Iranna S. Bhustali and Sunanda Budihal is an English medium textbook for BBA (Bachelor of Business Administration) 3rd Semester students in Karnataka. The whole book is written in English, the language BBA students study and write their university exams in. It is published by Thakur Publication Pvt. Ltd., Bengaluru, in its Read To Lead series. The book is written according to the syllabus prescribed by the Karnataka State Higher Education Council (KSHEC) as per NEP 2020. Artificial intelligence is the technology that lets computers learn from data, recognise patterns and make decisions. For management students, it matters because AI is now used across business, in customer service, marketing, finance, supply chains and more, and future managers need to understand what it can and cannot do. A textbook written to the prescribed syllabus lets students study exactly what their semester exam asks. It is prepared for BBA 3rd Semester students of universities in Karnataka that follow the KSHEC syllabus, and is also useful for other commerce and management students learning the basics of artificial intelligence. Key Features: Written entirely in English (English medium) Artificial Intelligence for BBA 3rd Semester As per the syllabus prescribed by the Karnataka State Higher Education Council (NEP 2020) Read To Lead series, Thakur Publication Pvt. Ltd., Bengaluru For BBA semester exam preparation By Dr. Iranna S. Bhustali and Sunanda Budihal यह पुस्तक "आर्टिफ़िशियल इंटेलिजेंस (Artificial Intelligence)" डॉ. ईरन्ना एस. भुस्ताली एवं सुनंदा बुदिहाल द्वारा लिखित है और ठाकुर पब्लिकेशन प्रा. लि., बेंगलुरु द्वारा प्रकाशित है। यह पूर्णतः अंग्रेज़ी माध्यम (English medium) में है। यह कर्नाटक राज्य उच्च शिक्षा परिषद (KSHEC) द्वारा NEP 2020 के अनुसार निर्धारित पाठ्यक्रम पर आधारित है और BBA तृतीय सेमेस्टर के विद्यार्थियों के लिए उपयोगी है।