E-Commerce by Dr. Aman Dureja and Dileep Singh is an English medium textbook for BBA (Bachelor of Business Administration) 2nd Semester students. The whole book is written in English, the language BBA students study and write their university exams in. It is published by Thakur Publication Pvt. Ltd., Lucknow, in its Read To Lead series.
The book is written as per the syllabus of Guru Gobind Singh Indraprastha University (GGSIPU), Delhi. E-commerce covers how businesses buy and sell goods and services online, including online stores, digital payments, delivery and the security and legal issues that come with trading over the internet. With online shopping now part of everyday life, the subject is directly relevant to almost every modern business. A textbook written to the university's own syllabus lets students study exactly what their semester exam asks.
It is prepared for BBA 2nd Semester students of GGSIPU and is also useful for other commerce and management students studying e-commerce.
Key Features:
Written entirely in English (English medium)
E-Commerce for BBA 2nd Semester
As per the syllabus of GGSIPU, Delhi
Read To Lead series, Thakur Publication Pvt. Ltd., Lucknow
For BBA semester exam preparation
By Dr. Aman Dureja and Dileep Singh
यह पुस्तक "ई-कॉमर्स (E-Commerce)" डॉ. अमन दुरेजा एवं दिलीप सिंह द्वारा लिखित है और ठाकुर पब्लिकेशन प्रा. लि., लखनऊ द्वारा प्रकाशित है। यह पूर्णतः अंग्रेज़ी माध्यम (English medium) में है। यह गुरु गोबिंद सिंह इंद्रप्रस्थ विश्वविद्यालय (GGSIPU), दिल्ली के पाठ्यक्रम के अनुसार BBA द्वितीय सेमेस्टर के विद्यार्थियों के लिए उपयोगी है।
