Business Communication by Veera Karoli and Vikrant Verma is an English medium textbook for BBA (Bachelor of Business Administration) 1st Semester students. The whole book is written in English, the language BBA students study and write their university exams in. It is published by Thakur Publication Pvt. Ltd., Lucknow, in its Read To Lead series. The book is written as per the NEP 2020 syllabus of the University of Lucknow. Business communication covers how people in organisations share information clearly and professionally, through letters, emails, reports, presentations, meetings and interviews. Good communication is one of the skills employers value most in management graduates. A textbook written to the university's own syllabus lets students study exactly what their semester exam asks. It is prepared for BBA 1st Semester students of the University of Lucknow and is also useful for other commerce and management students studying business communication. Key Features: Written entirely in English (English medium) Business Communication for BBA 1st Semester As per the NEP 2020 syllabus of the University of Lucknow Read To Lead series, Thakur Publication Pvt. Ltd., Lucknow For BBA semester exam preparation By Veera Karoli and Vikrant Verma यह पुस्तक "बिज़नेस कम्युनिकेशन (Business Communication)" वीरा करोली एवं विक्रांत वर्मा द्वारा लिखित है और ठाकुर पब्लिकेशन प्रा. लि., लखनऊ द्वारा प्रकाशित है। यह पूर्णतः अंग्रेज़ी माध्यम (English medium) में है। यह लखनऊ विश्वविद्यालय के NEP 2020 पाठ्यक्रम के अनुसार BBA प्रथम सेमेस्टर के विद्यार्थियों के लिए उपयोगी है।